

STRATEGY SIMPLIFIED

Brand-ish is a strategy consultancy based in London. We work across the strategic spectrum with brands and agencies.
We're known for original thinking and a straightforward, engaging and user-friendly approach to creating and developing brands.
We're proud to have grown our business solely by word of mouth.
ABOUT
WHAT


INNOVATION
Change Management
Futuring
Experience
NPD
Packaging
Service

INSIGHT
B2B & Consumer
Competitor Analysis
Market Mapping
Qualitative Research
Segmentation
Trends
BRAND STRATEGY
Creation & Naming
Development
Portfolio
Positioning
Proposition
Story

Our work is based on five core beliefs:
ASK QUESTIONS
We're not afraid to interrogate the brief
EXAMINE THE CONTEXT
No brand exists in a vacuum
TRY ON THE AUDIENCE'S SHOES
We need to see things from their point of view
WORK FROM THE POSITIONING UP
It forms the foundation of every brand
SIMPLICITY AT THE HEART OF EVERYTHING
If it's not simple, it won't be used
APPROACH
We've over 20 years' experience working in a wide range of sectors and with clients from blue chip to start ups.
We work across the whole range of strategic brand issues.
Recent projects include:
FOOD
Customer Journey
Trends
FOOD
Customer Journey
Trends
FINTECH
STARTUP
Proposition
BREWERY
Brand Positioning
Naming
FINANCIAL SERVICES
Loyalty
Brand Research
SMALL
APPLIANCES
Research & NPD
LEISURE
Acquisition
Retention
LUXE TRAVEL
Proposition
Innovation
LEGAL
Creation & Naming
Brand Story
BEAUTY
Packaging
Workshops
PROJECTS
